Leicester City Stadium

Leicester City Football Club commisioned us to develop a virtual reality stadium for their new stadium design, allowing users to experience the new structure up close from first person.

Aerial photography was used to place the virtual stadium in the correct physical location. Producing a full scale replica of the proposed structure enabled users to get a true feeling of scale and the building’s environmental impact.

All 40,000 seats in the stadium were modelled, allowing season ticket holders a unique opportunity to take a look at the pitch from the seat of their choice before purchasing the ticket.

The software was featured in the Guardian.